DxO - PureRAW
UX / UI Design
DxO is a leading photo software company known for its advanced image processing technologies. I worked on the design of a landing page for PureRAW, their RAW enhancement tool that seamlessly integrates into any photo editing workflow.
The objective was to communicate the software’s key strengths — exceptional noise reduction, state-of-the-art demosaicing, and the power of DxO’s optical modules — while optimizing the user journey for clarity, engagement, and conversion.
My role focused on creating a clean, structured, and conversion-driven design, built to guide visitors through the value proposition and encourages users to engage with the product.
